Tips and Tricks

Increase
Your SEO

This video demonstrates a trick to increase the SEO of your LinkedIn profile: change the URL of your personal page.

Do not leave
the platform

LinkedIn’s goal is to keep its users on the platform. Therefore, it is crucial to not take people out of the network in your posts to maintain the strength of your organic reach.

How to build trust

Here are some tips that can help you build the trust that users have in your LinkedIn profile. These tips include including recommendations on your profile, videos in your posts and staying active on the network.

The 4 most common mistakes people make on LinkedIn

This capsule describes four of the most common mistakes on LinkedIn: direct selling without offering anything, not having a relevant network, lengthening discussions, and using LinkedIn as a resume rather than a landing page.

The Ultimate LinkedIn Guide

Optimizing Your LinkedIn Profile in 2021

LinkedIn is a powerful platform for networking in person and virtually. However, to make the best of it, you need a strong profile, an engaged network, and a structure to create lasting business relationships with key players in your industry.